Dr. David Perlmutter presents Journalism 101. The most successful local social media content creators are those who build a brand reputation for professionalism as well as attracting audience numbers; often the two are accomplished in synch. "Going pro" means looking and sounding like a pro…and better yet getting the imprint of being a pro through an alliance with local institutional media like TV/online/print news organizations. This workshop will offer the "101" basics of what you can do to be accepted by viewer-readers as well as the local journalism establishment through enhancing your professional style, process and content.
